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Your competitive advantage comes from standing out. By investing in these four marketing trends, you'll create a presence ...

Marketing is especially important for small businesses that want to expand their reach. Learn how seven businesses found success with impactful campaigns.

A guide to the most promising opportunities. by Jeremy Korst, Stefano Puntoni and Olivier Toubia Among all the managerial functions, marketing is likely to be the one that’s most disrupted by ...

Google today rolled out a new feature that automatically uses businesses’ marketing content to enhance their visibility across Google products. All merchants will be automatically enrolled in the ...

Companies are inhibited by siloed customer data. Digital customer hubs can help. by Prabhakant Sinha, Arun Shastri and Sally Lorimer Today’s savvy business customers have high expectations when they ...

The MS in Marketing moves past surface-level trends to equip you with both the technical expertise and strategic mindset that today's marketing roles demand. Informed by input from leading Bay Area ...