Since the Ford Bronco made its return a few years back, it’s been one of Ford‘s most popular and best-selling models. One of the many reasons it’s accomplished that is its $37,340 starting price.

Ford has had trouble getting vehicles made, and many people still can't get their hands on popular models like the Mustang Mach-E, Maverick and Bronco. That hasn't stopped Ford from updating their ...

Lucid unveiled the base Gravity SUV at the LA Auto Show with a lower starting price and impressive range and tech features. Two years after the Lucid Gravity arrived on the Los Angeles Auto Show floor ...

A few things have added up to this article. The first is the persistence of automakers building their trim levels and packages up, so the customer has to pay for three or four features when they only ...