NEW YORK, May 29 (Reuters) - Major League Baseball is making a big bet on the business of women's sport, announcing on Thursday its first significant financial investment in a women's professional ...

The MLB is going to invest in an upcoming women’s softball league in the wake of a rise in the prominence of women’s sports in the U.S. According to an article on the MLB’s website about its backing ...

Infielders huddle around Lexi Kilfoyl #61 of Team Kilfoil before the start of an inning during an Athletes Unlimited Pro game against Team McQuillin at Max R. Joyner Family Stadium, in Greenville, N.C ...

(Bloomberg) -- Major League Baseball is investing in a women’s professional softball league, Athletes Unlimited Softball League, part of its plan to boost youth engagement in the sport. The ...

Major League Baseball announced a strategic investment in Athletes Unlimited Softball League (AUSL) on Thursday ahead of the league's launch next month. This is MLB's first investment in a women's ...