The key to success in affiliate marketing lies in forming and maintaining mutually beneficial relationships between an affiliate and an advertiser. Their partnership, however, doesn’t happen by chance ...

NEW YORK, NY--(Marketwired - Feb 4, 2016) - Rakuten Marketing today released findings of a survey Rakuten Affiliate Network commissioned to Forrester Consulting on the perception and effectiveness of ...

Hey, Readers. Welcome to the AdExchanger Commerce weekly. Today, we examine a microcosm of the affiliate marketing and ecommerce business in the form of CNN Underscored, the news company’s ...

When I started out in affiliate marketing over a decade ago, life was relatively simple. If you wanted to run an affiliate marketing programme then you went to an affiliate network. Job done. But fast ...

Partnerize said Tuesday it has purchased the affiliate network Pepperjam for an undisclosed price. Partnerize’s tech uses automation to help clients optimize their relationships with marketer partners ...

One week ago the Google Affiliate Network (GAN) announced they would be shutting down their platform in the upcoming months. Since then, the affiliate industry has experienced an unprecedented ...

At the RSA conference, there was a lot of talk about affiliate networks—that is, the people and companies who knowingly or unknowling help spread malware, build botnets, and make nefarious activities ...

I remember my mother buying Amway soap during my childhood. I didn’t quite understand how the organization functioned then, and I still don’t today. Amway, now re-branded as Quixtar falls in the multi ...

On the surface, affiliate marketing (also known as performance marketing) seems simple. Brands offer affiliate partners a percentage of every sale or lead the partners generate via their online ...