Thanks to these cool-toned contour products, strong cheekbones and striking jawlines have never been more effortless.

Face shapes aren't universal, and neither are blush applications. Ahead, makeup artists explain exactly where to put your ...

Contouring simply means using dark and lighter shades of makeup to create shadows and highlight the edges of your face, which can give you a more defined and sculpted finished look. After contouring, ...

Primers help makeup apply more smoothly and also influence the finish. For a dewy look, select a radiance-boosting primer with light-reflecting particles or hydrating ingredients. Apply a primer to ...

Makeup tricks to hide facial scarsScars are beautiful as they tell a story of resilience but can sometimes feel like the ...

An expert weighs in on the viral "brown pencil theory," which states that you only need one makeup product to do your entire face.

If you regularly deal with eczema, rosacea, very dry skin, or barrier damage, Dr. Shokeen advises using toner pads with extra ...

Of the many fun ways to get that natural-looking flush, these six trends defined blush’s biggest moments this year.

When looking back at all the major makeup moments (and there were many) this past year, nothing quite matched blush’s reach ...

Learn the simple placement trick that creates a more natural makeup with your foundation or BB cream after 50.

Gucci Westman, a celebrity makeup artist to clients like Jennifer Aniston, Gwyneth Paltrow, Reese Witherspoon and Anne ...

And finally, lipstick. One of the most effective tricks for poor lighting is simply wearing a brighter lip. It pulls focus ...