Hive Analytics is a top-tier performance marketing agency utilizing an innovative technique of Fractional Marketing teams to drive ecommerce growth. The company relies on data science, advanced ...

From the importance of buyer enablement and the impact of agentic AI to the role of LLMs in buying decisions and the rise of ...

The partnership will focus on helping organisations build connected marketing systems that use data and automation to manage ...

Valued at around $800–850 million, the customer engagement platform says AI-led migrations from legacy marketing clouds, ...

Benoit Jacquemont CTO at Akeneo says retailers and brands can unlock more value from the tools they already own and prepare ...

This creates a dangerous cycle. Product teams, under pressure to innovate, start “AI-washing” existing features or bolting on ...

The hires signal Mile Marker as poised for a new phase of accelerated expansion following a standout first year. The agency, ...

Prior to this, he held senior leadership roles at Amazon. He has also spent seven years with Airtel in various marketing and ...

Optimizely and Optimizely One are the trademarks of Optimizely North America Inc., and are registered (or registrations are pending) in the US, EU, UK and other countries. All third-party trademarks ...

Meetings, events and hospitality-technology provider Cvent in mid-December acquired the video content platform Goldcast, ...

CreatorIQ, the global operating system for creator-led growth, announced today that it has been named a Leader in the IDC MarketScape: Worldwide Influencer Marketing Platforms for Large Enterprises ...

GoKwik has appointed Atul Bansal as Head of Marketing, where he will oversee the company’s marketing strategy as it expands ...