This week’s PPC Pulse covers Google’s Data Manager API, new YouTube Shorts features, and LinkedIn’s Reserved Ads for brand and performance teams.

The Goat Agency, which WPP acquired in 2023, is among the first partners to directly integrate a new API for creator ...

It feels premature to talk about the “good old days” of search engine optimization. But as anyone who has performed a search ...

WPP Media announced an expansion of its partnership with Google that provides access to YouTube creator and content insights ...

TV and video-focused ad-tech company Cadent has acquired certified YouTube measurement company VuePlanner, which specializes in optimizing ad spend and contextual targeting for YouTube.

Learn how to deploy Google AI Studio apps using Cloud Run and GitHub, with API key security, so you can go live safely and fast.

Before conducting a search using OpenAI's Atlas or Perplexity's Comet, you should know how these popular AI browsers are ...

In today's 2-Minute Tech Briefing, Microsoft loses two key AI infrastructure leaders amid rising data center strain and power ...

Obsessing over model version matters less than workflow.

In today’s 2-Minute Tech Briefing, ransomware attacks on outdated SonicWall devices highlight M&A cybersecurity blind spots.

Frost & Sullivan highlighted Delinea’s rapid advancement beyond traditional PAM into a unified, cloud-native identity security platform built to govern users, applications, machine identities, and AI ...