Roku has announced a strategic product and commercial partnership with Unity, a platform for creating and operating real-time 3D (RT3D) content, to help mobile app businesses easily expand their app ...

AppLovin (APP) is seen as the “dominant” player in the mobile advertising space, even as Unity (U) is undergoing a ...

SAN JOSE, Calif.—Roku has announced a strategic product and commercial partnership with Unity that aims to help mobile app businesses easily expand their app install campaigns to TV streaming ad ...

With all the drama swirling around Chrome’s now-scrapped plans to deprecate third-party cookies, it’s easy to forget that the fate of Google’s mobile advertising ID (GAID) still hangs in the balance.

Meanness and treachery concept. Silhouette hand wants to push a man off a cliff TFW you think you have a date to the dance … and then it turns out you don’t. On Tuesday, AppLovin offered to buy Unity ...

TL;DR: Mobile app technology company AppLovin has submitted an unsolicited offer to purchase Unity Software. The all-stock deal would value Unity shares at $58.85 each, representing a premium of 18 ...

Unity is bringing its new in-app purchase SDK to Unreal Engine developers. Those devs will be able to handle cross-platform purchases using Unity's in-app purchase APIs. "Today we’re announcing that ...