Google clarified that exact keywords don’t serve ads in AIOs — but they also no longer prevent broad match keywords from ...

As search shifts from keywords to prompts, learn how SEOs can use data proxies to understand AI search behavior and track ...

For years, legal research has depended on keyword searches and long Boolean strings. We’ve all typed endless combinations of ...

Explore adaptive AI SEO tools of 2026. Intelligent, data-driven systems that learn and refine search performance automatically.

There are multiple reasons why a site can drop in rankings due to a core algorithm update. The reasons may reflect specific ...

A closer look at how Microsoft Copilot uses conversational search to capture intent, reduce wasted spend, and improve ROAS.

Someone who conducts general, unprotected internet searches, like on Google, lacks an expectation of privacy in the records generated by those requests, the Supreme Court of Pennsylvania ruled Tuesday ...

Brad Geddes dug into how he felt "AI Max can trump your existing exact and phrase match keywords and then claim credit for ...

Six out of the top 10 general search trends in Vietnam in 2025 were related to artificial intelligence, with "DeepSeek" ...

Google has steadily moved towards zero click searches over the past few years, with features such as instant answers and ...